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MARNI ROOF MARKET
To celebrate it's 20th anniversary, the brand opened the spectacular Marni Roof Market overlooking the harbour. The market combined a live flower market mixing installations, sensations and products in an all-surrounding experience.
Date
14th March, 2015
Time
Private Session: 5:30 pm - 7:30 pm
Public Session: 7:30 pm - 11:00 pm
Public Session: 7:30 pm - 11:00 pm
Venue
Pier 4, Central Ferry Pier
Highlights
An installation created by Italian artist Massimo Bartolini: a series of lights that pulsated and gained intensity responding to a soundtrack created from the noises registered during Marni Flower Market. The idea of recycling and reinventing in fact, is integral to Marni’s creative ethos. This mass of lively lights could be enjoyed sitting around it on Marni’s signature braided pvc chairs.
Apart from flowers and aromatic plants, there were many new items for sale: leather sandals hand-painted by Italian Art Brut artists; pvc pot holders decorated with Marni archive prints; the Dot bag, a net made of saffiano leather printed with archive motifs; fabric sacs and Marni Flower Market striped shopping bags. Also on sale a selection of the sculptures from the Marni Animal House project, picnic cloths and printed wrapping papers.
he project finally reaffirms Marni’s commitment in favor of charity initiatives: total of the proceeding derived from the sale of products will be in fact donated in support of the Vimala Association (www.ass-vimala.org).
Buzz Agency Job Scope
GUEST INVITATION AND MANAGEMENT
- Buzz invited a number of young socialites and creative personalities to attend the private session and encouraged families to attend with their children
ON-SITE EVENT MANAGEMENT
- Guest reception, registration and VIP management during the event