Buzz Agency

IWC

Watches & Wonders launch of the new Portofino timepieces, photo exhibition by Peter Lindbergh and gala dinner
Date
29th September - 2nd October, 2014
Time
Booth opening hours: 9:00am - 8:00pm daily
Day 1 Press invitation to Photo Exhibit: 12:00 pm – 2:30pm
Day 1 Gala Dinner: 7:30pm – 10:00pm
Day 1 Afterparty: 10:00pm until late
Venue
Hong Kong Convention Centre, Grand Hyatt Tiffin Lounge, Ballroom and Grissini
Highlights
VIP invitation to preview Peter Lindbherg's photo exhibit in collaboration with IWC, private meeting with Academy Award winning actor and Friend of the Brand, Cate Blanchett, Gala dinner with vocal performance by Lu Siqing and accompanied by opera tenors. Special appearance by international celebrities Karolina Kurkova, Cate Blanchett, Zhou Xun and photographer Peter Lindburgh

Buzz Agency Job Scope

ON-SITE EVENT MANAGEMENT & COORDINATION
  • Buzz staff was on site for the entire opening day of the Watches & Wonders event to assist in management of the booth, accompaniment of over 300+ regional press, ribbon cutting ceremony of photo exhibition, guest reception and registration for gala and after party, model coordination and placement and overall assistance to IWC
STAFFING
  • The scope of the event was such that an additional 30+ staff inclusive of booth hostesses, models, bartenders, marksmen and event coordinators needed to be hired and trained for event. Buzz was also responsible for uniform arrangements, arrangement of training sessions, auditions etc
GUEST INVITATION
  • Identify and invite top tier socialites for the gala dinner

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